How to Write a Business Plan
May 04, 2009 -
A search for "business plans" at Amazon yields more than 75,000 matches. What is the world coming to? Perhaps "planning" has become more important than "doing." I'd like to save you some money and time by explaining the eight most important characteristics of business plans.
Focus on the executive summary.
That short section at the front of the business plan is the most important part of the whole document. If it doesn't suck the eyeballs out of your reader's head, the rest of the plan doesn't matter because people won't read any further. Indeed, if it does suck the eyeballs out, then the rest of plan still might not manner because the reader will immediately pick up the phone or send you an email. You should spend 80 percent of your effort in crafting one or two paragraphs that explain what your product is, what pain it solves, why you have a competitive advantage, and who you are.
Read more at https://www.openforum.com/idea-hub/topics/the-world/article?postguid=8f5a7281-e53c-4527-a761-9f4aaaa1e948
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